| Mike Weinstein is a busy guy. He is currently Chairman of INOV8 Beverage Company and spends most of his mornings dreaming up new beverage ideas. Once in a while he actually comes up with a good one and then spends the afternoon to find someone will will buy it. Find out more about his quest at inov8bevco.com.
Mike is also the lead consultant at Liquid Logic. He has the most beverage experience, best analytical skills and greatest innovation talent in the company. He is also the only employee. If you want to learn more about his consulting services, click the consulting tab above.
Mike decided to become a consultant after retiring from Cadbury Schweppes
at the end of 2003. His actual retirement was timed at 14
hours and 27 minutes at which point he began working on a
speech that chronicled the amazing history of Snapple from
1972-2003. You can find out more about that speech (entitled
"Snap Judgments") by clicking on the speech tab
at the top of the page. Warning: Mike no longer speaks for
free so if you want to hear what he has to say it's going
to cost you.
Mike is best known for his roles as the CEO of Snapple and
COO of A&W Brands. Both companies were purchased by Cadbury
Schweppes, a fact that Mike's family is particularly happy
about. If you want to read a little more about Mike's career,
check out the biography tab at the top of the page.
Mike was inducted into the Beverage World Hall of Fame in
2000. In his acceptance speech, he noted how ironic it was
that Pete Rose never made the baseball Hall of Fame because
he was a gambler yet Mike made it because he spent his whole
beverage career gambling on new ideas. If you're in the market
for some new ideas and original thinking, maybe you should
try that contact button at the top. |
